Jim Beam® Apple to Host Military Appreciation Tent at Festival

The Pepsi Gulf Coast Jam has offered military discounts on admissions for all four years of the Country On The Coast music festival, and this year Jim Beam® Apple is sponsoring a Military Appreciation Tent at the three-day event. Eric Church, Brad Paisley, Jake Owen are set to headline this year’s exciting lineup September 2-4, 2016 in beautiful Panama City Beach, FL.


“The Military Appreciation Tent is a place for anyone who is currently or has been in our military and it is our thank you to those who have served our country,” said Mark Sheldon, COO of Pepsi Gulf Coast Jam and PCB Entertainment. “It’s a place to hang out, relax, watch a football game and listen to great music.”


In addition, the space offers current and former military personnel the chance to enter to win prizes from Jim Beam® Apple, Pepsi, Costa Del Mar, Bud Light, artist meet and greet passes and more. General Admission tickets for military are only $109.00, and that price will not increase. Military ticket holders must present a current or former military ID and present it at the gate upon entry.


Aside from the headliners, over 18 more acts are scheduled to entertain over 75,000 Pepsi Gulf Coast Jam music fans over Labor Day Weekend at Frank Brown Park in Panama City Beach including Brett Eldredge, The Band Perry, Lynyrd Skynyrd, Granger Smith, Sara Evans, Tyler Farr and “Nashville” tv star Charles Esten.


Ticket prices for the three-day festival are $169.00 for General Admission and $469.00 for VIP. Skybox is sold out, and a limited number of tickets remain for the coveted Side Stage, Golden Circle and VIP Pit. 

Six big, bold semi trucks and trailers wrapped with the Pepsi Gulf Coast Jam logo and images of headliners Eric Church, Brad Paisley and Jake Owen are traveling the highways and byways throughout the Southeast. The 53′ trailers are packed with Pepsi products making deliveries and promoting one of the biggest music festivals in the country.


The Pepsi Gulf Coast Jam recently announced a commitment to donate $2.00 from every ticket sold to support the lifesaving work of the St. Jude Children’s Research Hospital®, which is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases.


Three-day tickets begin at $169 and various ticket packages can be viewed here. A variety of Preferred Lodging Packages in one of the country’s most beautiful family beach locations are also available.


For additional information about Pepsi Gulf Coast Jam, including tickets, artist lineup updates, directions, parking, lodging and more, visit

Fans can also follow Pepsi Gulf Coast Jam on Facebook, Twitter and Instagram. 

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